The leaders of UNC's Kenan-Flagler Business School know a thing or two about marketing. So when the school selected Distill to provide marketing strategy and advertising services for its executive education program, it was quite an achievement for the Raleigh-based agency.
"It's rewarding to be recognized by professionals at one of the nation's top business schools. We're looking forward to establishing a long-term relationship with Kenan-Flagler," said Christie Martin, Distill senior vice president and account supervisor.
Distill has developed advertising campaigns and collateral materials for the executive education program. In addition, it is conducting research and developing marketing and direct mail strategies to help the school effectively reach business professionals.
"Distill has demonstrated an ability to understand our unique business challenges and improve our overall marketing efforts with their excellent copywriting and graphics design skills. We value their strategic insights and view them as a true business partner," said Todd Boersma, director of marketing for the school's executive education program.
Business Week ranked UNC Kenan-Flagler's Executive MBA program as one of the nation's top five programs in its most recent rankings. Graduates of the program gave the school straight A's in teaching, curriculum and support.